The Main Event

In our latest release, PUBLIC CHALK takes on events. This is a decidedly different route/service than we had taken/provided in the past, but it just seems to make sense to use the technology that has been built to make PUBLIC CHALK work to use it for event planning.

The main reason is that we noticed that an event has a minimum lifespan of two weeks. The first week of an event happens when you or one of your friends or one of the companies with whom you do business decides to plan an event and you get the invite. The discussion begins almost immediately… What should I wear? Who will be there? Where is this event? There are probably some e-mails or phone calls between the prospective attendees who know each other and some valuable planning might even come out of those sessions such as, “Lets be prepared to discuss the NYC transit system since the head of the MTA will be there.” Or, more likely, “Kim said she is brining light beer so I’d better bring my own Guinness.”

Then, the event actually takes place and just like any other event in the world – there are going to be some great friends or acquaintances who simply will not be able to attend. They’ll have an array of lame excuses and you’ll want to counter those with stories, text messages, and pictures of what is going on as it is happening.

Finally, there is the aftermath of the event. The picture of Jim wearing the lampshade in place of his pants followed by the picture of Judy wearing Jim’s pants… on her head. Or, maybe it is just a really informative video about 21st century transportation options in NYC. Either way, it is priceless to share these stories/memories with friends.

So, You’ll see that PUBLIC CHALK will allow you to create an event, invite your friends, and start chatting about the event immediately. As usual, you can still share photos, links, and commentary, but now it will be surrounding a particular event. Oh, and, if you want to have a more private side conversation, go ahead and create a board and invite the appropriate people – that’s still available!

Happy Event Hosting!

ETJ